The concept is simple and it was inspired by a T-shirt’s versatility.
We offer a quality product, environmentally friendly and sustainable; the revenues from this sale fund a worthy cause and contribute to its spreading and promotion, both online through the platform and offline, thanks to those who will wear the shirt.
Anyone can upload their own graphics and sell the finished product without having to worry about logistics.

Our mission is to support the causes on the platform by returning the revenues from the sales to the campaigners, so that we can give them a hand realizing their ideas.

The platform

The project combines two established concepts: the dynamics of user generated campaigning and the simplicity of crowdfunding. On Worth Wearing the added value is not only the T-shirt but its association with the real world and the ability to spread the campaign everywhere.

It is a system open to everybody and it doesn’t require any money, so it is accessible by many more initiatives than other traditional types of activism.

Various organizations have already submitted their designs and were the first to be featured in our home page. Visit the website and send us your cause to make it real: http://worthwearing.org/

Functionalities

Worth Wearing is set to become a new channel to support social activism. It can provide new means to sustain many activities for charities/non-profits and a new type of support for the “micro activism” movement. Anybody can launch a T-shirt on Worth Wearing for any kind of project and invite friends, stakeholders or a whole community to fund their cause by purchasing a T-shirt.

Our aim is to simplify the campaign creation process as much as possible and help users realize their campaigns or fund projects in few easy steps. Our aim is to highlight the campaign and the story behind it rather than the product itself. The T-shirts are printed on demand after the buyer has placed the order, thus limiting logistics costs.

All T-shirts are eco-friendly certified, made from soft organic cotton, supplied by Continental Clothing, printed with the newest printing technology “Direct To Garment” and water-based non-toxic colors.